Elevate Your Real Estate Career to New Heights
The Experience
Move through three pillars of growth that will transform your real estate career
About
Empowering real estate professionals through comprehensive education and training
ASCEND Initiative was founded by Robert Palmer with a singular purpose: to give back to the real estate community that has given so much to him. Born from a belief that education should be accessible to all who seek it, ASCEND Initiative operates as an independent, agnostic educational platform designed to serve real estate professionals across all brokerages, markets, and business models.
See what's on the agenda+ Multiple Canadian Provinces
Agents educated coast to coast
Learn from industry leaders and successful real estate professionals who have built thriving businesses.
Real-world scenarios and actionable strategies you can implement in your business immediately.
A community of professionals, continued education, and mentorship to support your growth journey.
Stay ahead with training on the latest tools, platforms, and technologies transforming real estate.
Our Partners
Meet the premier partners driving innovation in real estate
October 6–8, 2026
Three days of actionable insights, expert sessions, and networking opportunities. Full session details coming soon.
Tuesday, October 6
Full detailed schedule to be announced soon
Wednesday, October 7
Full detailed schedule to be announced soon
Thursday, October 8
Full detailed schedule to be announced soon
On Stage
Speaker Reveals Coming Up
More industry leaders will be announced soon. Check back for updates.
Find Your Way
Navigate the event with ease and plan your booth visits in advance
Download our detailed expo floor map to locate all exhibitor booths with ease. The map highlights each exhibitor's location so you can quickly find the brands, products, and services you want to connect with during the event.
Available in PDF format for easy printing and mobile viewing
ASCEND Agent Expo Passport
Your Ascend Expo Passport is your guide to some of the best partners, products, and resources at the Expo—and your opportunity to earn more chances to win.
Throughout the Expo, we’ll select finalists for the Grand Prize. The Grand Prize Drawing takes place Thursday following the General Session.
Vehicle shown for illustration. Photo: RL GNZLZ, CC BY-SA 2.0, cropped.
You must be present to win.
Look for participating Passport Program booths marked with orange balloons. At each Passport Destination:
You can earn Passport tickets one time at each participating sponsor booth.
Head to the Prize Station, also marked with orange balloons, to see all the prizes available. Drop your tickets into the collection box for the prize—or prizes—you want to win.
Go all-in on one prize or spread your tickets around. The choice is yours.
The Silverado is only the beginning. We’ll be drawing winners for additional prizes throughout the Expo, so visit Passport Destinations, collect your tickets, and make sure they’re in the prize boxes before each drawing.
You must be present to win.
Attend ASCEND Agent Expo for your chance to drive away in style.
NO PURCHASE NECESSARY. Open to U.S. residents, 18 years or older, attending the Ascend 2025 Expo at the Orlando World Center Marriott (10/16-10/17/2025). One prize: 24-month vehicle lease (ARV $16,300) or, at winner's option, $5,000 cash alternative. Winner must qualify for lease through designated third-party leasing company. Winner is responsible for registration, title, taxes, insurance, maintenance, and other costs. Winner selected 10/17/2025 and must be present to win. Void where prohibited.
Registration
Register now to secure your spot at this exclusive event
Registration
Yes, I am attending! October 6–8, 2026 · Tuesday–Thursday
Lakeland, Florida
Three days at the RP Funding Center, midway between Tampa and Orlando on I-4.
Expo Floor
Meet the industry partners bringing the Expo floor to life, with more joining soon.
Good to Know
Everything you need to know about ASCEND Agent Expo
Join hundreds of top real estate professionals at the most impactful conference of the year